Brand-side insight.

Agency-side range.

I’ve worked on both sides: in-house with brand teams, and agency-side supporting clients across wellness, tourism/travel, and participation sports. I’ve seen what works - and where support falls short.

Common Challenges:

You need help with a single initiative - and it doesn’t justify a full-time hire or retainer

Your team knows the industry - but lacks the tools or time to execute

You’ve got great executors - but need someone who understands your customer

You need ongoing support - but don’t have the budget for more full-time staff or agency commitments

A beach scene at sunset with turquoise water, large rocks, and a pelican perched on one of the rocks, with trees and a cloudy sky in the background.

This is where I come in.

A woman with long light brown hair, wearing a navy blazer and white blouse, smiling while talking to a man with dark hair. They sit at a table with a laptop, in a bright office with a large window and a green plant in the background.

I bring a blend of strategic marketing expertise, executional capability, and firsthand industry insight - with the flexibility to support projects of any size.

Whether acting as an extension of your team, filling in temporarily, or white-labeled as a seamless part of your operation, I adapt to what you need.

What Kind of Services Can I Help With?

  • I’ve led end-to-end digital strategies to drive ticket sales for sporting events, travel bookings, newsletter subscriptions, and race registrations

  • I’ve helped brands establish an online presence from the ground up - setting up social media accounts, building websites, and laying the foundation for SEO

  • I support ongoing visibility and growth through content creation, social media management, and CRM/email marketing automation

  • And with a background in data science, I offer in-depth audience analysis to uncover actionable insights, segment your customer base, and identify new opportunities for growth

Snow-capped mountains behind a lake with grassy and rocky foreground under cloudy sky.